Discussion Details

Marketing & Innovation
Type
ACTIVE

High-yield RWA Asset for Cardano : Tokenized Real Estate

11 comments
Submitted: 23 Apr 2025, 22:29 UTC (Epoch 553)
Updated: 30 Apr 2025, 08:13 UTC (Epoch 555)
# ID:269
ha

hausrakesh

Budget$1,500,000 (3,000,000 ADA)
ADA Rate$0.5
Preferred CurrencyUnited States Dollar (USD)
Contract TypeMilestone Based Fixed Price

Description

Haus is building an open-source Tokenized Home Equity Liquidity Protocol to unlock the $16 trillion in illiquid home equity sitting in U.S. residential real estate. By leveraging blockchain technology, our platform enables homeowners to sell fractional ownership of their home equity, instantly accessing liquidity while allowing investors to gain exposure to real estate appreciation.

We have already prototyped and deployed this model on a private Ethereum blockchain, securing $20 million in Total Value Locked (TVL). With this proposal, we aim to transition HausCoin and the liquidity protocol to Cardano, leveraging its secure, scalable, and cost-effective infrastructure to power a decentralized marketplace for home equity trading.

Proposal Scope & Objectives

Tokenizing Home Equity on Cardano:

  • Haus will move its existing liquidity protocol onto Cardano’s mainnet, allowing homeowners to tokenize and sell portions of their home equity directly to investors.
  • This will create an efficient and scalable real estate-backed asset class, providing homeowners with cash liquidity and investors with a share in home appreciation.

Launching HausCoin on Cardano:

  • Haus will issue HausCoin, a real estate-backed token enabling home equity trading at scale.
  • Investors will be able to buy, sell, and trade tokenized real estate assets, unlocking new DeFi use cases for real-world assets (RWAs).

Leveraging an Existing 30,000-User Waitlist ($4.1B in TVL):

  • Haus already has a 30,000-person waitlist representing $4.1 billion in Total Home Equity Value (TVL).
  • A fraction of this TVL will be onboarded to Cardano, driving real-world adoption of the protocol.

Building a Legal Framework for Compliance:

  • Haus will develop a regulatory-compliant framework for issuing and trading tokenized real estate in the U.S., EU and international markets.
  • Legal and financial structuring will ensure seamless integration with traditional real estate markets.

Deploying Liquidity Pools & Market Infrastructure:

  • Haus will establish liquidity pools to facilitate instant trading and lending of home equity tokens.
  • This will support DeFi integration, enabling real estate-backed lending, yield farming, and staking mechanisms.

Product Completion & Market Expansion:

  • Funding will be used to finalize product development, enhance the user experience, and integrate with key blockchain ecosystems.
  • Haus will drive market adoption through strategic partnerships, marketing, and investor outreach.

Why Cardano?

Cardano’s blockchain infrastructure offers a secure, scalable, and cost-effective environment for tokenized assets. By migrating our home equity liquidity protocol and HausCoin to Cardano, we unlock:

  • Low-cost transactions for seamless trading and fractional ownership.
  • Smart contract security for compliant real estate tokenization.
  • DeFi compatibility, enabling home equity-backed lending and staking.

Impact & Vision

Haus is pioneering the future of real estate tokenization, transforming home equity into a liquid, tradeable asset class. By launching on Cardano, we aim to bring institutional-grade real estate investing to blockchain, opening new opportunities for homeowners, investors, and the broader DeFi ecosystem.

Problem Statement

Many homeowners are asset-rich but cash-poor, lacking access to liquidity tied up in their homes. At the same time, investors struggle to find stable, appreciating, asset-backed alternatives to traditional stablecoins or volatile crypto assets..

Proposal Benefit

Benefits of HausCoin Implementation and Its Impact on the Community

HausCoin introduces a blockchain-based real estate liquidity solution, benefiting homeowners, investors, institutions, and the Cardano ecosystem.

1. Cardano Community – Ecosystem Growth, Open-Source Value & ROI

Open-Source for All
HausCoin will be fully open source—everything we build on Cardano will be available to the community.

Giving Back to the Treasury
Once profitable, we’ll donate a share of revenues to the Cardano treasury to support future development.

New Asset, New Utility
Haus’s tokenized home equity instantly adds over $20M to Cardano’s TVL at launch, with a clear path to scaling into the billions in the coming years—driving sustained network activity through the use of a native Cardano stablecoin.

Staking & Yield for ADA Holders
HausCoin can plug into ADA staking pools, offering yield and expanding DeFi use cases.

TradFi Adoption
Backed by real U.S. real estate ($43T market), HausCoin brings institutional-grade products to Cardano.

2. Homeowners (Home-Rich, Cash-Poor Individuals)

Liquidity Without Debt
Unlock home equity without selling or borrowing.

Financial Flexibility
Use funds for emergencies, investing, or retirement.

3. Investors (Retail & Institutional)

New Asset Class
Access real estate equity without managing property.

High Yields
Returns of up to 21% IRR over 5 years.

Blockchain Transparency
Secure, traceable, asset-backed investments.

4. Financial Institutions & Capital Markets

Market Efficiency
Tokenization cuts capital needs by 30x.

Diversification
Decentralized access to structured real estate assets.

Securitization on Blockchain
Reduces costs by 90% and speeds up settlement.


Conclusion

HausCoin unlocks real estate equity for all while boosting Cardano’s on-chain utility, adoption, and long-term value—bridging TradFi and DeFi through open, inclusive innovation.

Key Proposal Deliverables

Tangible Milestones & Community Outcomes

Tangible Milestones to Be Delivered:

Porting the Haus Platform to Cardano
Migration of Haus's home equity liquidity protocol from a private Ethereum blockchain to Cardano’s mainnet for improved scalability, security, and lower costs.

Legal Offering Memorandum for HausCoin
Establishing a compliant legal framework to ensure regulatory approval for tokenized real estate investments in the U.S., EU and global markets.

Deployment of Home Equity on Cardano
Tokenizing home equity from 27+ homes, onboarding up to $20 million in Total Value Locked (TVL) on Cardano’s blockchain.

Integration with Cardano DeFi Ecosystem
Partnering with DeFi exchanges (e.g., MinSwap, Liqwid Finance and other top exchanges and lending protocols on Cardano) and liquidity providers to enable trading, staking, and lending of tokenized home equity assets.

Launch of a Real Estate-Backed coin & Investment Assets
Introducing a new asset class on Cardano by establishing home equity-backed stablecoins and fractionalized real estate investment tokens.


What the Community Will Receive:

Open-Source for All
HausCoin will be fully open source—everything we build on Cardano will be made publicly available. This empowers developers, startups, and DAOs to build freely on top of the infrastructure we create.

Giving Back to the Treasury
Once profitable, Haus will donate a share of its revenues to the Cardano treasury—supporting ongoing ecosystem development and innovation.

~20 Million in tokenized real estate TVL at completion of integration, with the strong potential to scale to billions in Real-World Asset Liquidity – A new financial market on Cardano, bringing tokenized real estate liquidity to DeFi.

Global Access to U.S. Real Estate – Investors worldwide can buy and trade fractionalized home equity-backed tokens.

Mainstream Adoption of Cardano for RWAs – Strengthening Cardano’s position as the go-to blockchain for real estate tokenization.

New DeFi Use Cases – Unlocking staking, lending, and yield farming opportunities with tokenized real estate.

Sustainable Ecosystem Growth – Haus is already operational with $150K ARR, ensuring self-sustainability and long-term adoption.

This initiative will digitize billions in illiquid real estate, enabling global investment access, increasing Cardano adoption, and establishing real estate as a DeFi-native asset class.

We see a massive opportunity to revolutionize real-world asset (RWA) tokenization by implementing the Haus Liquidity Tokenization Protocol on Cardano.

The global real estate market is valued at $250T, with $40T in U.S. residential real estate and $17T in untapped home equity. Each year $3T in single-family homes change hands—of which $500B is investment real estate.

By launching Haus on Cardano, we will:

  • Unlock billions in idle home equity, making it investable.
  • Bring real estate tokenization to Cardano, increasing liquidity and adoption.
  • Enable global investors to access U.S. dollar-denominated, real estate-backed assets.
  • Facilitate cross-border investments, opening new financial opportunities.
  • Provide investors with high ROI potential (historically up to 25%).
  • Establish home equity-backed tokens as a new asset class.
  • Digitize billions in illiquid real estate, benefiting the broader economy.
  • Create low-cost securitization solutions, reducing financial inefficiencies.
  • Enable new financial products, such as home equity-backed credit cards with low interest rates, HELOCS, Mortgages and Auto Loans.

This initiative will drive mainstream adoption of Cardano as the premier platform for tokenized home equity and real estate investments.

Cost Breakdown

Cost Breakdown

| Category | Cost (USD) | Cost (ADA) (Based on Market Price at Funding) | |-------------------------------------------------------|----------------|--------------------------------------------------| | Blockchain Development & Migration | $500,000 | 1,000,000 | | Legal & Compliance (Offering Memorandum, Regulatory Approvals, Licensing) | $400,000 | 800,000 | | DeFi & Liquidity Pool Integration | $50,000 | 100,000 | | Smart Contract Audits & Security | $150,000 | 300,000 | | Marketing, Community Growth & Adoption | $300,000 | 600,000 | | Real Estate Tokenization & Asset Onboarding | $100,000 | 200,000 | | Operational Costs & Team Expansion | $100,000 | 200,000 | | Reserve & Contingency | $50,000 | 100,000 | | Total | $1,500,000 | 3,000,000 |

Resourcing & Duration

Estimated Team Size & Duration for Key Proposal Deliverables

Estimated Team Size:

To successfully execute this proposal, we anticipate a core team of 8–12 members, with expertise spanning blockchain development, legal compliance, and real estate finance:

  • Blockchain & Smart Contract Developers (3–4)
    Responsible for porting the Haus platform from Ethereum to Cardano, integrating smart contracts, and optimizing blockchain efficiency.

  • Legal & Compliance Experts (2–3)
    Focused on structuring the legal offering memorandum for HausCoin and ensuring regulatory compliance for tokenized real estate transactions.

  • DeFi & Liquidity Specialists (2)
    Establish partnerships with DeFi exchanges (e.g., MinSwap) and ensure liquidity for tokenized home equity assets.

  • Product & Real Estate Analysts (2)
    Managing property tokenization, onboarding homeowners, and ensuring accurate home equity valuation.

  • Marketing & Community Engagement (1–2)
    Driving community adoption, investor awareness, and ecosystem growth within the Cardano and real estate finance communities.


Estimated Timeline & Duration:

| Milestone | Estimated Duration | |---------------------------------------------------------------|--------------------------------| | Port Haus platform to Cardano | 4–6 months | | Finalize Legal Offering Memorandum | 3–4 months | | Deploy home equity from 27+ homes ($20M TVL) on Cardano | 3–6 months | | Establish DeFi Partnerships (e.g., MinSwap) | Ongoing, with initial in 3–6mo | | Launch Real Estate-Backed Investment Assets | 6–9 months |

Total Estimated Duration: 6–9 months

The core platform migration and legal framework will be completed within 6 months.
Full-scale tokenization of real estate assets and DeFi integrations will be rolled out within 6–9 months.

This structured approach ensures that Haus will quickly integrate into the Cardano ecosystem, bringing real-world real estate assets into DeFi while maintaining regulatory compliance and liquidity.


Deliverables and Payment Schedule

1. Port Haus Platform to Cardano – $500,000 USD

Deliverable:
A fully functional deployment of the Haus platform on the Cardano blockchain, enabling seamless core operations such as property onboarding, token minting, and investor participation.

Scope of Work:

  • Rewrite all existing smart contracts in Plutus or Aiken to support Cardano’s native infrastructure
  • Integrate Cardano-compatible wallets (e.g., Eternl, Vespr, Lace, Yoroi) for investor access and interactions
  • Port key features from the existing platform, including:
    • Token minting logic
    • Equity assignment engine
    • Investor dashboards and account management
  • Conduct end-to-end quality assurance, including testing, third-party security audits, and final mainnet deployment

2. Finalize Legal Offering Memorandum – $400,000 USD

Deliverable:
A completed legal and regulatory framework enabling compliant real estate-backed digital asset offerings in both the United States and Europe.

Scope of Work:

  • Finalize the Offering Memorandum, detailing:
    • Token structure and economic model
    • Redemption logic and investor rights
    • Risk disclosures and asset-level transparency
  • Establish investor limitations and disclosure requirements to comply with U.S. regulations (SEC/KYC/KYB/AML)
  • Align framework with MiCA standards to enable EU investor access and passporting capabilities
  • Coordinate with legal counsel across jurisdictions to ensure enforceability of tokenized real estate assets

3. Deploy Home Equity from 27+ Homes (~$20M TVL) on Cardano – $300,000 USD

Deliverable:
Migration of the existing nearly $20M TVL real estate portfolio to the Cardano blockchain, including on-chain representation of all assets and equity claims.

Scope of Work:

  • Mint Cardano-native tokens representing fractional equity in SPVs
  • Automate minting/burning of tokens based on changes to underlying equity
  • Integrate trusted third-party AVMs for property valuation and ongoing pricing
  • Build a real-time investor portal displaying:
    • Token value and historical performance
    • Composition of regional asset pools
    • Total Value Locked and asset-level metrics

4. Establish DeFi & Oracle Integrations – $50,000 USD

Deliverable:
Infrastructure to enable future liquidity, DeFi applications, and ecosystem integrations through reliable valuation and pricing data.

Scope of Work:

  • Integrate third-party AVMs to generate monthly valuations for tokenized homes
  • Publish AVM data to Cardano using decentralized oracle providers (e.g., Charli3, Orcfax)
  • Develop SDKs and technical documentation for developers building applications around HausCoin data
  • Enable transparency and composability for future lending, liquidity, and yield-based use cases

5. Launch Real Estate-Backed Investment Assets – $250,000 USD

Deliverable:
Issuance of tradable, fully compliant real estate-backed digital assets (e.g., HausCoin) on Cardano, supported by on-chain equity and structured yield mechanisms.

Scope of Work:

  • Launch HausCoin on Cardano, backed by verified home equity holdings
  • Implement gated access (KYC/KYB) for accredited investors to participate and monitor their portfolios
  • Enable lifecycle events (minting, burning, redemption) based on property-level changes and AVM inputs
  • Deploy investor dashboard for:
    • Wallet integration and portfolio visibility
    • Performance tracking and yield generation
    • Regional asset pool insights
  • Define and publish a compliance framework to support long-term token utility and secondary liquidity

Experience

Relevant Experience & Track Record

Haus is led by a seasoned team of experts in blockchain, fintech, real estate, and technology, with a proven track record of scaling businesses, executing blockchain projects, and driving financial innovation.

1. Leadership Team with Deep Industry Expertise

Siddarth (CEO) – A product and tech executive with $1B+ P&L and 20+ years as a real estate investor.

  • Turned around a $2B public company leading to a $6.4B private equity exit through product and engineering innovation.
  • Built a $500M revenue AI platform at Amazon.
  • Scaled (NYSE: PL) from $2M to $140M revenue, leading strategic acquisitions including Google’s Terra Bella in a $2.8B exit.
  • Launched Microsoft Surface 3 ($0 to $475M revenue) and developed the first Android phone at Google.

Rakesh Pullabhatla (COO) – A financial and operations expert, blockchain specialist, and fintech/proptech strategist.

  • COO/CFO Consultant at multiple Layer 1 blockchain projects (Nodle, Astar, Oasis, Metallicus) and several DeFi and NFT ventures.
  • Director at Planet Labs (NYSE: PL) – Led company expansion from 30 to 650 employees, growing revenue from $0 to $150M ARR, leading to a $2.8B IPO
  • Director at Boku (AIM: BOKU) – Helped build a global mobile payments platform in 120+ countries, leading to a $500M IPO
  • Former Economics Consultant at Cornerstone Research and held product & operational roles at Apple, Textron, and Fortune 150 companies.

2. Proven Execution & Market Validation

  • Developed and tested the Haus Liquidity Protocol, completing 36 tokenized home transactions with $20M in TVL.
  • Strong Product-Market Fit, validated by a 30,000-user waitlist with $4.1B in tokenizable home equity.
  • Early DeFi Partnerships, including promising conversations with MinSwap and other liquidity providers.

3. Real Estate, Blockchain, and Legal Readiness

  • Haus is already operational, with $25M+ AUM, $20M TVL, and $150K ARR, proving its financial viability.
  • Regulatory compliance focus, with an ongoing legal framework for HausCoin (SEC reg D approved) and tokenized real estate investing.
  • Institutional & Investor Network, ensuring liquidity, adoption, and long-term sustainability.

With a track record of scaling multi-billion-dollar businesses, building blockchain protocols, and executing real estate tokenization, the Haus team is well-positioned to deliver this project successfully on Cardano.

Maintenance & Support

Haus is already an operational company with $25M+ AUM, $20M in TVL, and $150K in Annual Recurring Revenue (ARR) from fractional real estate-backed transactions. With a validated business model and strong market demand, we anticipate breaking even quickly and operating profitably, ensuring long-term sustainability without reliance on continuous external funding.

The proposed transition to Cardano will further expand participation and liquidity in the ecosystem. Our long-term maintenance and support strategy include:

Ongoing Development & Upgrades

  • Haus has a dedicated engineering team responsible for maintaining, optimizing, and upgrading the protocol.
  • Regular smart contract audits and compliance updates will ensure security, efficiency, and regulatory adherence.
  • Future improvements will include enhanced liquidity mechanisms, AI-driven valuation models, and broader DeFi integrations.

Liquidity & Ecosystem Growth

  • This proposal will attract more participants to the ecosystem, increasing liquidity and adoption of HausCoin.
  • We will establish long-term partnerships with DeFi exchanges (e.g., MinSwap) and liquidity providers to support real estate-backed token trading.
  • Launching liquidity pools and staking mechanisms will incentivize continuous user engagement.

Sustainable Funding & Revenue Model

  • Haus already has $150K ARR from revenue-generating customers, demonstrating early traction and financial viability.
  • The protocol will continue to generate income through transaction fees, staking rewards, and tokenized real estate services.
  • With its proven monetization model, Haus expects to achieve profitability quickly, enabling self-sustained operations without long-term dependence on grants.
  • Additional funding will be secured through strategic partnerships, institutional adoption, and ecosystem incentives.

User Adoption & Support

  • Haus will provide comprehensive documentation, developer tools, and onboarding support for homeowners, investors, and developers.
  • A dedicated customer support team will ensure seamless platform usage and engagement.
  • Educational initiatives and targeted marketing campaigns will drive further adoption and awareness of real estate tokenization.

With a proven track record of managing tokenized real estate assets, existing ARR, and a growing user base, Haus is well-positioned to scale on Cardano, achieve profitability, and sustain operations independently, ensuring the long-term success of the Tokenized Liquidity Protocol.

Supplementary Endorsement

https://x.com/StakeWithPride/status/1903655343491879381

https://x.com/haus/status/1904916657572835411

Roadmap Alignment

Does your proposal align with any of the Intersect Committees?

Product Committee

Does this proposal align to the Product Roadmap and Roadmap Goals?

Incoming Liquidity

Administration and Auditing

Would you like Intersect to be your named Administrator, including acting as the auditor, as per the Cardano Constitution?

Yes

Ownership Information

Submitted On Behalf Of

Company

Social Handles

rakesh@haus.com; x.com/haus

Key Dependencies

Haus has already developed 80–85% of the open-source protocol and has conducted proof of operations and product-market fit validation over the last few years on a private Ethereum blockchain. With 36 home transactions completed and $20M in TVL, our core infrastructure is largely built, reducing overall dependencies.

However, a few key dependencies remain for fully completing the Haus Tokenized Liquidity Protocol on Cardano:

  • DeFi Exchange Partnerships – While we’ve had promising initial conversations with platforms like MinSwap, we may need to secure additional DeFi partners for liquidity provisioning and token trading.

  • Cardano Developer Talent – We require skilled Cardano blockchain developers to port our existing code from the private blockchain to the Cardano ecosystem.

  • Funding & Grants – To finalize deployment and legal structuring, we must secure funding through grant proposals or alternative investment sources.

Given our strong foundation and proven market validation, the remaining dependencies are minimal compared to most early-stage blockchain projects.

Created:4/23/2025
Updated:4/30/2025
ID:620
Poll Results
Votes: 21
Should this proposal be funded in the next Cardano Budget round?
YES
10 (48%)
NO
11 (52%)

Comments (11)

Apr 30, 2025, 08:13 AM UTC

Thank you🙏🙏

  1. Is it completely open source?

  2. Can you quantitatively explain the technical limitations of Ethereum and why Cardano can solve them? The explanation of why you decided to introduce Cardano is very general. For example, what analysis do you base your statement that Cardano has no scalability issues and Ethereum cannot withstand them, assuming how many transactions and how frequently they occur?

I believe there are currently 36 housing transactions, but what specifically is the scalability issue with Ethereum with 36 transactions?

Since there are no Cardano developers on the team yet, I am concerned about whether this is an accurate evaluation (whether it will turn out that Cardano does not provide the scalability we want after receiving the funds).

yuta
Apr 30, 2025, 08:13 AM UTC

Thank you for your response. A community member shared with me the following concerns, some of which may overlap a bit with our previous conversation, but I'd appreciate if you could respond to any of them:

"1. Given that Haus previously secured significant funding for developing and operating its platform on Ethereum, what specific deliverables were promised to investors, and to what extent were these objectives achieved?

  1. If the Ethereum-based platform did not meet its intended goals, what were the primary challenges or obstacles that led to these shortcomings?

  2. Conversely, if the Ethereum-based platform was successful, what are the compelling reasons for transitioning to Cardano, especially considering the fundamental changes and additional funding now being requested?

  3. How does Haus plan to ensure transparency and accountability to the Cardano community regarding the utilization of the newly requested 3 million ADA, especially in light of previous funding rounds? "

Apr 30, 2025, 08:13 AM UTC
  1. There are two identical proposals displayed, please hide one of them 🙏

https://gov.tools/budget_discussion/273 https://gov.tools/budget_discussion/269

  1. What are the clear advantages of migrating the already operational Ethereum-based protocol to Cardano, and why is it necessary to start anew on Cardano?

  2. While the proposal states plans to create a compliant framework in the U.S. and EU, has the team obtained any formal agreements or approvals from regulators such as the SEC? How do you run an Ethereum-based system without it?

  3. How can the claimed $20M TVL and 30,000-person waitlist be independently verified or audited?

  4. Real estate tokenization involves legal, liquidity, and valuation risks—does the proposal sufficiently disclose and address these challenges?

  5. I am extremely concerned about writing this proposal without people on the team who have extensive experience developing Cardano.

  6. With other RWA-related proposals on Cardano, is there any risk of scope duplication or redundancy?

  7. I don't think this post is strictly "evidence of wider community endorsement for this proposal"...can you introduce this Govtool link again in X to see the wider community endorsement? https://x.com/StakeWithPride/status/1903655343491879381 https://x.com/haus/status/1904916657572835411

Governance Space on Cardano Blockchain

Are You Ready to Participate?

Building Together to Drive Cardano Forward.