Nigeria stands at the forefront of Africa’s crypto revolution. According to the 2023 Chainalysis report, the country leads the continent in cryptocurrency activity and ranks second globally in the Global Crypto Adoption Index. Notably, despite market volatility and economic uncertainty, Nigeria’s crypto economy recorded a 9.0% growth rate, placing it third among the top 50 countries worldwide

This momentum is driven largely by the country’s youthful population, many of whom have turned to cryptocurrencies like BTC and USDT as a hedge against inflation and currency depreciation. A recent study by Nigeria’s leading exchange, Busha, revealed that one in three users prefers USDT, making it the second most-used crypto asset after BTC. This widespread adoption of stablecoins demonstrates a strong foundation of trust, and sets the stage for the introduction of USDA, a Cardano-native stablecoin

More broadly, Sub-Saharan Africa continues to face systemic barriers to financial access—especially around cross-border payments and capital preservation. The World Bank reports that the average cost of sending money to the region is 8%, with some countries experiencing even higher fees: 19% in Nigeria, 13.9% in Kenya, and 27% in Tanzania. These high costs, combined with growing remittance flows and currency instability, have created strong demand for alternative financial tools that are secure, affordable, and accessible.

Meanwhile, innovative fintech platforms such as Ejara and Nestcoin are emerging as trusted interfaces for users across the continent. Ejara, active across Francophone Africa, allows users to buy crypto and save in decentralized wallets, giving them mobile-based access to long-term savings tools and even tokenized government bonds. Nestcoin, through its Onboard wallet, is building a gateway into Web3 for everyday users by combining payments, custody, and soon—yield opportunities.

However, ADA and USDA—the key native assets of Cardano—are still underrepresented across these platforms. ADA remains listed on only a limited number of exchanges, with low liquidity and limited trading activity, while USDA has yet to be integrated at all. This gap between Cardano’s technology stack and real-world access points has hindered adoption.

Our proposal, ADA/USDA Liquidity Improvement, aims to close this gap through targeted integration with trusted African fintechs and exchanges. By embedding USDA into platforms like Busha, Ejara, and Nestcoin, and by expanding liquidity for ADA across local markets, we can enable Cardano-native assets to serve real-world financial needs—from remittances and savings to DeFi access and yield.

This 12-month initiative—ADA/USDA Liquidity Improvement—aims to strategically enhance the liquidity and adoption of ADA and USDA across African exchanges, DeFi protocols, and fintech platforms. By deepening partnerships with local fintechs and remittance providers, this project will turn Cardano-native assets into practical financial tools across the continent.

<How This Works – A Simple End-to-End Flow>

To make this initiative easy to understand at a glance, the following flow shows how the ADA/USDA Liquidity Improvement proposal will function in practice—from partner integration to real-world usage and value return to the Cardano ecosystem:

1. Partnership Integration → Integrate ADA and USDA into trusted local fintech platforms and exchanges: – Busha (Nigeria) – Ejara (Francophone Africa) – Nestcoin / Onboard (Nigeria and Kenya)

2. User Onboarding via Local Channels → Users buy or receive USDA through local fiat onramps (e.g., mobile money, bank transfer) → Platforms educate users on how to save, send, and store USDA

3. Usage in Real-World Financial Activities → Users utilize USDA for: – Low-cost remittances – Stable savings/investments – Access to tokenized bonds and USD-based products

4. Connection to Cardano DeFi Ecosystem → Fintech apps connect to DeFi protocols on Cardano → Users can: – Lend or stake USDA – Earn yield – Swap assets

5. Value Returned to Cardano Ecosystem → Increased on-chain activity, ADA/USDA liquidity, and user base → Greater exposure for Cardano across African markets → Sustainable adoption of decentralized financial tools

1. Stablecoin Integration and Cross-Border Access (Busha & Ejara)

• Partner with Busha (Nigeria) and Ejara (Francophone Africa) to list USDA and enable stable, dollar-backed access to crypto through local fiat onramps (e.g., mobile money, bank transfers).

• Build regional remittance corridors using USDA for cost-efficient, borderless transfers among diaspora and local recipients.（Ejara’s non-custodial investment and savings functionality positions it as a key stablecoin distribution channel for underbanked users in Francophone Africa.）

• Launch educational and onboarding campaigns focused on savings, remittance, and financial protection using USDA.

2. Retail Financial Empowerment through Fintech Channels

• Work with platforms like Nestcoin to make USDA accessible to users directly within their wallets.

• Enable access to savings, investment, and tokenized bond products via blockchain rails.

• Provide communities with low-threshold entry points into digital finance, especially for users impacted by inflation and currency instability.

3. Unlocking Cardano-native DeFi Access and Yield

• Bridge users to Cardano-native DeFi protocols through one-click integration of USDA in fintech apps.

• Enable secure lending, staking, and yield farming powered by USDA, making DeFi accessible to everyday users.

• Collaborate with local partners to ensure KYC-compliant off-ramps via trusted wallets and payment providers.

＊日本語でのプレゼン資料はこちら：

https://drive.google.com/file/d/1Lwh5zDNx_zveJ1XBU_CHxIeLJND3FwMB/view?usp=drive_link

Despite ADA being listed on several prominent African exchanges—including Luno, VALR, Busha, Yellow Card, and Quidax—its trading volume and liquidity remain significantly underdeveloped. Key structural challenges persist: limited incentives for users, lack of stablecoin pairing, and the absence of institutional liquidity providers have slowed ecosystem growth and DeFi adoption.

Meanwhile, Cardano’s native stablecoin, USDA, is not yet integrated into any major African exchange or fintech platform, despite increasing demand for stable, dollar-denominated assets driven by inflation, currency devaluation, and rising remittance flows. This gap severely limits the Cardano ecosystem’s ability to deliver practical financial solutions in regions where it is needed most.

While Cardano's long-term vision is to empower developing nations through decentralized infrastructure, four key challenges currently prevent this mission from being realized in Africa:

• Insufficient liquidity for ADA and USDA, discouraging market participation by both retail users and liquidity providers.

• Lack of real-world integration and enterprise use cases for Cardano-based stablecoins, weakening the bridge between technology and everyday economic activity.

• No accessible, yield-generating, dollar-based products for users in inflation-hit, low-yield African economies—despite growing familiarity with USDT and USDC.

• A fragmented user journey, with most people in emerging markets having no clear onramp or incentive to engage with the Cardano ecosystem.

This proposal aims to solve these bottlenecks through a real-world-first, integration-driven approach, leveraging trusted local fintech players like Busha, Ejara, and Nestcoin. By expanding liquidity, enabling stablecoin infrastructure, and connecting Cardano DeFi to active user bases, we can turn latent demand into meaningful economic participation.

If implemented, this proposal will deliver the following benefits to both the Cardano ecosystem and real-world communities in Africa:

• Boost ADA liquidity and trading volume by collaborating with leading African exchanges such as Busha, driving institutional-grade market-making and broader retail participation through improved price stability and trading incentives.

• Introduce USDA as a trusted, dollar-pegged stablecoin across remittance-focused apps and fintech platforms including Ejara and Nestcoin, enabling secure, low-cost cross-border payments and savings—especially for users affected by currency devaluation.

• Bridge Cardano DeFi with active user bases by embedding ADA/USDA access into consumer-facing wallets and platforms, unlocking real utility via lending, swapping, and stable yield generation, powered by the Cardano stack.

• Facilitate onboarding and financial education via regional community hubs, integrating wallet tools, user training, and localized support to scale adoption sustainably and inclusively.

ROI for the Cardano Community includes:

• Substantial increase in transaction volume and TVL (total value locked) as Cardano-native assets are adopted across high-need, high-growth African markets.

• Meaningful growth in DeFi participation from previously untapped user segments, driven by real economic needs (remittances, saving, yield-seeking).

• Tangible expansion of ADA and USDA use in day-to-day finance, increasing network stickiness and long-term value capture.

• Increased developer and enterprise engagement in Africa, leading to deeper Cardano infrastructure integration and broader ecosystem resilience.

The following quarterly roadmap outlines the strategic rollout and impact delivery of the ADA/USDA liquidity initiative across a 12-month timeline. Each phase is designed to build progressively—from laying the foundational partnerships and integrations, to launching USDA in production environments, enabling real-world use cases, and scaling adoption across key African markets. Tangible outputs and performance indicators are captured through quarterly impact reports, ensuring continuous transparency and adaptive execution.

ADA is successfully listed and liquidity is deployed on leading African exchanges. Success is defined by a measurable increase in daily trading volume compared to the pre-initiative baseline.

• USDA Integration into Exchange, Remittance, and Fintech Applications USDA is fully integrated into at least two live fintech platforms (e.g., Ejara, Nestcoin, Busha), with over 10,000 USDA wallets created or users onboarded through these platforms.

• Real-World Use Cases Enabled Users are able to use USDA for practical financial activities such as remittances, savings, and tokenized bond investments directly through partner platform interfaces. These use cases are demonstrably active in at least two different African countries.

• Cardano-native DeFi Access More than 1,000 users engage with DeFi functionalities—such as staking, lending, and yield generation—through USDA-enabled wallets like Onboard by Nestcoin, showcasing Cardano’s accessible DeFi layer.

• Ecosystem Awareness and Education In partnership with local ecosystem players, a minimum of 10 educational events are conducted across at least three countries. Educational content is localized and disseminated through partner channels to ensure regional relevance and accessibility.

• Quarterly Impact Reports Comprehensive quarterly reports are produced, detailing progress on adoption, liquidity metrics, partner engagement, and community feedback. These reports provide transparency and inform ongoing strategy adjustments.

Quarter 1: Foundation & Integration

• Partnership agreement finalized
• Technical integration of USDA initiated
• Liquidity planning & MM strategy defined
• First community events hosted -Q1 Report Delivered

Quarter 2: Launch & Early Adoption

• USDA live on at least 2 platforms
• USDA/Fiat or USDA/ADA pairs live
• 2,500+ USDA retail users onboarded
• DeFi integration MVP launched
• 3+ ecosystem events held
• Q2 Report Delivered

Quarter 3: Expansion & Yield Access

• USDA-enabled DeFi live & active
• Tokenized RWA pilot launched
• 10+ liquidity education events hosted
• Cross-border remittance pilot launched
• 7,500+ USDA users across platforms
• Q3 Report Delivered

Quarter 4: Consolidation & Scale

• 10,000 USDA users reached
• USDA volume milestone hit
• 3 exchanges/wallets support USDA
• 1–2 additional DeFi or savings products added
• Final community showcase + impact summary
• Final Year-End Impact Report

Total 954,000 ADA / 477,000 USD

Operations: 312,000 ADA / 156,000 USD

Partner Integration: 120,000 ADA / 60,000 USD

Liquidity Provision/Market Making: 150,000 ADA / 75,000 USD

Community & Ecosystem Activation: 94,000 ADA / 47,000 USD

DeFi/RWA Product Pilots: 60,000 ADA / 30,000 USD

Outsourcing Expenses: 218,000 ADA / 109,000 USD

https://docs.google.com/spreadsheets/d/1Cn6y0xby9nCoSPCF-T4aRh5U6NScV1hEHVqqEZMuMT4/edit?gid=1760940232#gid=1760940232

Team Structure:

• 1 Manager (oversees partnerships, strategy, execution)
• 1 BD & Partnership Manager (liaison to Cardano DeFi protocols, partnerships)
• 1 Developer Advocates / Educator (technical integration and training)
• 1 Community & Regional Coordinator (campaigns, educational content)
• 1 Ops & Reporting / Comms (analytics, reporting, treasury operation and documentation)

Timeline: Deliveries: 12 months

Adaverse has built a robust track record in Africa:

Traction:

• 60 investments
• 16 accelerated projects
• 12 countries covered
• 3 incubated projects
• $10m+ investment

ADA listing:

• Supported onboarding ADA on 2 major exchanges (Ejara and MidChains)

Global network of 250+ Investors, Mentors and Partners including

• Mentors from AWS, Wave Financial, Fireblocks, Google, Certik, MLab and more
• Investor Network from DragonFly, Launch Africa, Plug and Play, Polygon Ventures, Binance Labs, Animoca and more

DemoDay:

• Adaverse coached founders and startups on raising strategy and pitching skills and hosted demo day at which founders pitch to 150+ global investors. Demo Day

Adaverse and its development team, which has more than 7 years of the web 3 product development experience.

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